Learning and Teaching Strategy

Learning and Teaching Strategy

Background
The aim of Imperial College London’s Learning and Teaching Strategy is to increase a sense of community, working with students as partners to engage, research and develop new and innovative ways of teaching. 

Brief
We were asked to create an identity for the strategy, which needed to differentiate the three distinct but interconnected areas of Digital Learning, Engaging Students with Learning and Teaching, and Education Research.

Result
We developed an overarching identity for the strategy which consists of three interconnected patterns. The combined pattern is then broken down into simplified shapes for each of the individual sub-brands. The patterns were designed to be built up or broken down to create interesting flexible styles.

3 geometric illustrations created using circles, hexagons and triangles
PowerPoint slide
Pull-up banners
Report covers
Guidelines
Twitter accounts